How can anyone drink this---?

Cluwak - Coffee Luwak - Tasting is Believing

Indulgence pack: Kopi Luwak Gold (200g) + Black (200g) Labels

Kopi Luwak Indulgence Pack 

Price: $349

What they want you to believe

"Kopi Luwak Gold Label beans are sourced from the Bengkulu plantations in Southwestern Sumatra, Indonesia, where freely roaming wild palm civets can choose the best and the ripest coffee berries through a process of natural selection. Digestive mechanisms enhance the flavor of the ingested whole coffee beans, resulting in an orange winey flavour with a hint of roasted truffles."

Do you really believe they have workers walking around collecting Civet "dropping?" Or is this the more likely truth?


Kopi Luwak is also known as caphe cut chon (fox-dung coffee) in Vietnam and kape alamid in the Philippines. It is coffee that is prepared using coffee cherries that have been eaten and partially digested by the Asian palm civet, then harvested from its fecal matter.[6][7] The civets digest the flesh of the coffee cherries but pass the beans inside, leaving their stomach enzymes to go to work on the beans, which adds to the coffee's prized aroma and flavor.[6] 0.5 kg (1 lb) can cost up to $600 in some parts of the world and about $100 a cup in others.[8]

A 2012 investigation by The Guardian newspaper found Indonesian civets held separately in cramped cages. The animals were force-fed a debilitating diet of coffee cherries in conditions described by the Traffic charity as "awful" and "horrific".[9] There is a campaign under way to encourage "ethical civet coffee".[10] Evidence suggests that the SARS virus crossed over to humans from Asian palm civets ("civet cats") which raised concerns over the safety of civet coffee.[11][12]